THE FORMAT
An exclusive driving experience at Bilster Berg – organised by PureDriving on behalf of AUTO BILD sportscars.
What motorsport professional Werner Gusenbauer launched several years ago is now being revived under the editorial direction of Manuel Iglisch. After a brief hiatus, the self-drive event will return in a new form in 2025.
The basic idea remains the same: driving pleasure without sales pressure.
Readers and brand fans have the opportunity to experience selected vehicles for themselves on a real race track – under professional guidance and in a controlled environment.
Date: 31 October 2025
Location: Bilster Berg
Time: 9:00 a.m. – 5:00 p.m.
Select a vehicle: You can find the current vehicle selection right here on the website.
Book a slot: Participation is via a transparent online booking system.
Experience: On the day of the event, you can expect individually supervised driving slots – no group hustle and bustle, no competition, just full concentration on the driving experience.
Ein Slot = 10 Runden Bilster Berg – das sind insgesamt über 42 Kilometer auf einer anspruchsvollen Strecke, die echtes Feedback gibt.
Focus. Control. Driving pleasure.
Compact, direct – and exactly what it should be:
a genuine driving experience.
An experienced coaching team is on hand at the venue to provide individual support to participants – with one clear goal: to take the driving experience to a whole new level.
Alternatively, manufacturers also have the option of integrating their own brand coaches to tailor the experience even more closely to their own product.
The event will be covered editorially by AUTO BILD sportscars.
Editor-in-chief Manuel Iglisch will be there in person. On request, we also offer individual media packages for brands or participants – professionally produced and ready to share.
Participate: Simply select a vehicle and book a slot.
Brand partners: Individual partner packages – for maximum visibility and impact.
If you have any questions or cooperation requests, please do not hesitate to contact us at any time > office@puredriving.at
